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How a Fishing Lure Changed Everything In Southern California
This is the insane true story behind the rise of the Madmacs lure. In this behind-the-scenes documentary, we dive into how a revolutionary design flipped the tuna fishing world upside down and sparked a retail frenzy like no other. Featuring real retail moments, on-the-water chaos, and a glimpse at how innovation reshaped the game. Whether you ...
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